BIG Festival and gamescom have teamed up for a unique event in São Paulo, between the 26th and 30th of June, as revealed this Tuesday. Gamescom Latam reproduces the format that already exists in Germany and Singapore. The new event aims to become the largest games festival in Latin America.
Gamescom Latam will have state and municipal support from São Paulo. The partnership also emerged with two German companies: Koelnmesse and game, and two Brazilian companies: BIG Festival and Omelete Company.
We are very excited to bring gamescom to Brazil together with our partners. Latin America and especially Brazil are exciting emerging markets: the gaming community and industry are growing strongly, and gamescom latam is ready to become home to both, as well as many guests from around the world. gamescom 2023 in Cologne clearly showed that the international games industry needs events. We are happy to have a unique and powerful group of partners to make this happen - said Felix Falk, general manager of game.
The festival already takes place in Cologne, Germany and Singapore. The Latin American edition will be at São Paulo Expo, the same location as CCXP.
Once again, São Paulo will host one of the biggest events in the digital entertainment industry in the world. With gamescom latam, we reinforce São Paulo's commitment to generating opportunities for young people, promoting economic development with more jobs and income, promoting digital culture and the creative industry, leveraging the expansion of these sectors in Brazil - evaluated São Paulo's Governor, Tarcísio de Freitas.
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